Caitlin Armstrong takes a look at what B2B businesses can learn from the fashion industry. Fashion brands are consumer-facing so have nothing to teach business-to-business brands – right?
Gra
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Glasgow-based digital marketing agency GRA has embarked on an ambitious international expansion phase with a series of significant contract wins from new players in the dynamic US tech sector. While Scotland remains the dominant market for the full-service agency, the move into the US arena –
A Glasgow agency originally set up in the 1980s by a late veteran of the city’s advertising industry has almost doubled its sales in the last year. GRA – started as Guy Robertson Advertising in 1986 – is now run by the eponymous founder’s daughter, Jemma Robertson, 26, and ex