Widows’ clinical study highlights savings worries risk to Scots’ mental health

The findings of research released today by Scottish Widows as part of Mental Health Awareness Week has revealed that one in six of us have suffered psychological problems as a result of money concerns.

Nearly half of people in Scotland (44 per cent) say financial worries regularly impact their personal relationships and affect their ability to sleep (49 per cent), with one in ten (10 per cent) having their sleep hampered nightly.

A further 27 per cent of the people polled said they get stressed just thinking about their financial situation in retirement, yet only 56 per cent of the UK population is saving enough for a comfortable retirement.



To further probe the findings, Scottish Widows commissioned a clinical study that suggests those people who are not saving enough for retirement feel it is too abstract or distant in the future to take action. The Scottish Widows study, Mindful Retirement, is part of its annual Retirement Report research and provides a unique illustration of the nation’s psychological and financial preparedness for later life.

The clinical experiment was designed by behavioural psychologist Jo Hemmings and involved observation of 54 men and women aged between 35 and 45 from across the UK as they watched films illustrating two opposing retirement situations.

The first film painted a happy picture of retirement while the second film drove home the financial hardship and unhappiness of poverty in later life. Wired up to oximeters that measured their pulse rates, the scientists monitored signs of relaxation and stress, including facial movements and body language. The group was then asked to share their feelings and whether the videos would make them revise their retirement savings.

An overwhelming majority of participants demonstrated clear signs of stress, including body twitching, uncomfortable fidgeting, crying and increased pulse rates, while watching the video highlighting the effects of not having adequate money for retirement. Over three quarters (78 per cent) said that the video had made them worried about how much they were saving towards retirement and their own financial prospects later in life. But what was most surprising was that it took just 3.5 minutes of footage to make 90 per cent of participants say they would review how much they are saving towards retirement. On average, the impact of the video resulted in participants pledging to increase their monthly pension contributions by an average of between 2-5 per cent.

The experiment’s scientific lead, Jo Hemmings, explains: “We were surprised that such a high proportion of participants said they would save more money towards their retirement after watching a mere three minutes of film. This kind of situation suggests that prior to the experiment the vast majority of participants had given little or no consideration to the financial reality of their retirement. Yet the stress they demonstrated showed that they did identify with aspects of the film they watched, and this created fear that it would become their reality unless they took action to do something about it.

“Denial of a situation that feels too distant in the future can create a false sense of security that prevents people taking action to resolve it. This is certainly true of retirement planning. The purpose of putting money away for a distant older life can feel too abstract and unreal in younger life and can therefore be ignored. But this study shows that the smallest injection of reality, in this case a short video, can change people’s priorities and mind-set.”

David Holton, retirement expert at Scottish Widows, added: “The link between every day money worries and mental health is well known. What is less well known is the extent to which longer term retirement savings, and engagement with their associated issues, contribute to the nation’s mental health. What’s clear is that when people are forced to consider the reality of retirement they do recognise the need to be more prepared and are willing to put more money aside. This study shows that more needs to be done to help the UK face up to the reality of retirement and to save more money as early as they possibly can.”

Cindy Brown, a 42 year old who lives in London and took part in the study certainly agrees: “I became teary watching the second video as I realised that this is an actual reality. When you become faced with certain possibilities it makes you think differently, so I’ll definitely start saving more towards my retirement now.”

Share icon
Share this article: