Hosted by Crowdcube the raise has attracted investment from over 720 investors including the ultimate impact investment of £150,000 from Perivoli Innovations.

The investment will enable Pawprint to scale its mission of building a globally impactful business enabling everyone to measure, understand and reduce their carbon footprints at home, at work and beyond.

Perivoli Innovations invest in the early stage commercialisation of life science, medical, digital, renewable energy and other new technologies which have a positive social impact and then donate any resultant profits to the Perivoli Foundation, a UK Charity, which supports the Perivoli Schools Trust in improving nursery school education in sub Saharan Africa.

Founded by experienced entrepreneur and Lingo24 founder Christian Arno, Pawprint brings technology, behavioural science and carbon data together in an easy to use online platform. Scientifically backed by the leading expert in carbon data - Mike Berners-Lee, Pawprint is the first eco companion tool that encompasses all aspects of life - combining home, work and beyond.

Christian Arno, Pawprint founder and CEO, said: “Our ambition at Pawprint is to unite people and empower them to make an impact in the fight against climate change and we are blown away to have so many new investors join us and to have raised over £1m.

“Perivoli Innovations really amplifies their investment impact and we’re delighted that subsequent profits received on their investment will go towards supporting the Perivoli Schools Trust which amongst other things shows nursery teachers in Africa how to create educational games from waste materials.”

A spokesman for Perivoli Innovations, added: “We believe that addressing the climate crisis is the world’s most pressing task and that to do so change is required - change both top down (changes in regulations etc) and change bottom up (changes in individual and corporate behaviour). We are delighted to be investing in Pawprint which is set to play an important part in the change required bottom up. We wish them every success.”