New firm to sell water from the most famous loch in the world

A Highland business trio have unveiled a premium new water brand using water extracted from the most famous loch in the world following a six figure investment.

Inverness businessman John Oag has officially launched Loch Ness Water with fellow directors Dawn Younie and Imtaiz Ali.

The launch follows three years of scientific research and development and will see water taken straight from the famous loch to be sold as bottled drinking water.

The business has also opened a custom-built bottling plant in premises in Avoch, 12 miles from Inverness and is currently producing the equivalent of 5000 bottles of water a week.

It is estimated that will double in the near future due to the already unprecedented demand and the firm has already received orders from a number of hotels.

There are also ongoing discussions with a number of upmarket UK retailers.

John Oag, managing director of Loch Ness Water, said: “The global phenomenon of Loch Ness and the Loch Ness monster is undeniable, and now people can have a chance to buy drinking water, that contains a piece of the mystery that is Loch Ness.

“This business is a passion and has taken a significant monetary investment and a huge amount of time to get off the ground. We have carefully researched every aspect of our product, from investing in the best filtration systems on the market, to choosing the correct size and style of bottles to sell.

“It’s the first time this has ever been done, and quite frankly I’m overwhelmed by the interest shown in the product to date. We have created a premium-bottled water that encapsulates part of the very jewel of the Highlands itself.”

Loch Ness Water is being produced in 100ml and 375ml glass bottles and will retail to hotels and premium retail outlets to cater for what they anticipate to be a high level of interest from the tourism and whisky market.

www.ness.scot