Maven-managed fund provides £250,000 follow-on support to telemarketing experts

The investment comes on the back of its continued growth for the business which is on track to report annual revenue growth of over 60 per cent with 2015 revenues set to exceed £5m.

Intelling provides a range of inbound and outbound telemarketing services, specialising in the business to consumer market for a number of blue-chip clients. It offers its clients a complete contact solutions platform specifically tailored to their business objectives, using Intelling’s contact centre for acquisition, retention, lead generation and customer care operations.

With the sector demanding strict and transparent quality and compliance measures, the business has invested significant time and effort in designing a robust quality measurement programme that provides clients with the required assurance that their brand will receive the upmost protection when outsourcing to Intelling.

The Manchester based business was only established in 2012, but under the leadership of its Managing Director Phil Morgan, who has over 20 years’ experience across a number of sectors within the call centre industry, Intelling has grown significantly. The GMLF originally supported Intelling in March 2014 with a £250,000 loan to provide additional working capital and to enable the business to recruit and train additional staff which has seen the number of employees double to over 200.

The strong focus on the quality of its service has led to increased demand from Intelling’s current clients as well as significant new contract wins including several new utility companies and a major online fashion retailer.

The additional investment in Intelling will further allow the business to increase its capacity to capitalise on the increased demand for its services. The GMLF has forged a successful and trusted partner relationship with Intelling’s executive management team, committed to driving the business forward together.

Andy Thomas, investment director at Maven (pictured), said: “The follow-on investment in Intelling represents another example of how the GMLF has become an established and valuable source of finance for SMEs across the Greater Manchester area. Intelling is a typical example of a business ambitious to grow and simply needing the capital required to make this a reality. The business is focused on delivering the optimal return on investment per campaign for its clients and we have seen this resulting in increased demand for Intelling’s services.”