Broughton Ales targets overseas growth after HSBC funding boost
Borders-based independent brewer Broughton Ales is to significantly increase its domestic and export beer sales after securing a funding boost of £395,000 from HSBC.
The funding package includes a loan, and asset and invoice financing. It will allow Broughton Ales to increase overall production and satisfy the growing demand for authentic beer in the UK and abroad.
Asset finance will be used to improve and expand the firm’s brewing equipment with new fermenting and conditioning facilities, including new tanks, and temperature control equipment installed to further enhance the quality and enable growth in the quantity of beer being produced.
A new shop and visitor attraction is planned for development using an existing building on-site. The firm also aims to support its growth by upgrading its sales, export marketing, IT and customer relationship systems.
Co-owner and director, John Hunt, who leads the firm’s finance and strategy, said: “Since the new management team came on board at the end of 2015, our aim has been to build a stronger presence in what is a growing market for authentic beers with real provenance. We also plan make our products more accessible to markets around the world, in particular in Northern and Southern Europe and the United States.
“I am confident the funding package will go a long way to help us achieve our growth ambitions. It will help us increase our quality and capacity of the production of our key brands, and accelerate plans to build a local visitor and tourist attraction at the brewery.”
Susan Rowand, head of business banking for HSBC in Scotland, added: “We are thrilled to be supporting a business with such strong Scottish roots and heritage. Broughton Ales has both exciting and ambitious growth plans, a reflection of the increasing demand for Scottish food and drink in overseas markets. We are confident our funding package and expertise will help the business realise its growth targets in the months and years to come.”
The finance was allocated from HSBC’s national £10 billion SME fund to actively support UK SMEs. £500 million is specifically designated to support Scottish firms and rebalance the economy outside of London.
Broughton Ales was founded in 1979 as Scotland’s original independent brewery and produces a range of award winning beers in keg, cask, bottles and cans.