Bank of Scotland highlights colleague contribution during lockdown
Bank of Scotland showcased the dedication of its key worker colleagues, who continue to support customers during the coronavirus crisis with the launch of a new advert yesterday.
The advert, filmed by colleagues over the last fortnight and featuring TV star comedian Susan Calman, highlights the support provided to customers as colleagues continue their vital roles helping customers in branches, call centres and at home during the global pandemic.
Kerry Lumsden, who works in the bank’s call centre in Dunfermline and is one of the friendly faces featured in the advert. As a result of the pandemic, she has most recently been helping the team to answer calls on the dedicated over 70s priority phone line, supporting isolated and vulnerable elderly customers with their everyday banking needs.
She said: “I feel incredibly proud to be able to continue supporting the people of Scotland at this difficult time. I am delighted to represent my colleagues, and our efforts to help customers, businesses and our local communities through this period of uncertainty.
“Taking part in the advert was such an exciting experience and something I’ve never done before. We filmed it on our mobile phones from the call centre, with the producer pointing us in the right direction on a video call.”
Tara Foley, managing director, Bank of Scotland, said: “In such unprecedented times it’s testament to the resilience and dedication of colleagues who have been able to adapt to ensure we can continue to support customers when they need us most. They continue to show commitment and compassion at this difficult time, which is why we wanted to showcase the help they are providing to thousands of families across Scotland, whether that’s from a branch, call centre or their own home.”
The advert premiered during ‘Who Wants to Be A Millionaire’ on ITV1 last night.
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