He joins the accountancy, business and financial advisory firm in Blythswood Square after four years as a director at Mazars, where he led the Scottish SME team.

With more than 20 years’ of experience working in the accounting profession, Mr Reid has advised an extensive range of businesses, from small, family-owned businesses and start-ups to sizeable, limited companies, including international groups. He’s also worked in industry, holding positions in both the commodities and hedge fund markets as a financial controller.

Mr Reid qualified as a Chartered Accountant in 2008 after training with RSM, returning to practice in 2015, he worked at French Duncan, leading the entrepreneurial services team in Glasgow.

In his new role, Mr Reid will primarily work with family businesses and non-audit privately owned businesses, advising on all areas of their accounting advisory and compliance needs.

He will lead and grow the firm’s accounting and business services offering in central Scotland whilst raising the profile of Armstrong Watson in the wider Scottish market.

Mr Reid said: “Armstrong Watson has a fantastic reputation in the North of England and Scotland, and I am thoroughly delighted to be appointed as partner.

“I’m excited to be working with a wide range of clients, supporting and advising them through the challenging economic climate businesses are facing at present, and beyond. The breadth and depth of our service offering enables us to play a key role in their business.

“Armstrong Watson has been on a real growth trajectory the past few years in Scotland and is going from strength to strength. I look forward to adding value to businesses in the Scottish market and the firm as we continue on our growth journey.”

Richard Andrew, Armstrong Watson’s head of accounting and business services, said: “We are delighted to welcome Craig to the business. His vast experience, particularly with owner-managed and family businesses in Scotland, will help us to continue to deliver for our clients and will contribute further to our growth in the Scottish market.

“Given the current climate in the accountancy profession and the level of consolidation, there is a real opportunity for Armstrong Watson to become a major player in the Scottish market and set itself as the ‘go to’ accounting advisory firm for owner-managed businesses, providing excellent client service as well as being the employer of choice for those working in this field.”

Paul Dickson, CEO and managing partner, added: “Craig is a very welcome addition to our team and I’m confident he can help us in our goal of to be recognised as the best financial advisory firm to deal with, delivering the best client experience in the UK.”