And finally… crafty
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BrewDog has made a fake ALDI beer in reaction to the supermarket producing a fake BrewDog IPA.
James Watt, the CEO and co-founder of BrewDog, revealed in a LinkedIn post this morning that the after the release of BrewDog’s fake ALDI beer, ALDI got in touch asking to list the fake ALDI beer in their stores.
The two companies have agreed that for every case sold they would each plant one tree in the BrewDog Lost Forest.
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