Scottish entrepreneurs Lee Fitzpatrick and Jake Murray launch new digital enterprise

Scottish entrepreneurs Lee Fitzpatrick and Jake Murray have joined forces to create Hink, a digital enterprise with a difference.

Scottish entrepreneurs Lee Fitzpatrick and Jake Murray launch new digital enterprise

Lee Fitzpatrick and Jake Murray

Funded with the support of the DigitalBoost Development Grant, Hink is on a mission to help businesses solve real problems, in a post-pandemic era, using the power of creative thinking.

With the capabilities of supporting business owners and organisations of any size, across any industry, using a diverse mix of creative exercises and business tools, the Hink approach replaces open discussions and brainstorming with a structured process that leads to more ideas, clearer decisions, and better outcomes.



Funded by the Scottish Government in conjunction with Business Gateway, the £10m DigitalBoost Development Grant was launched in 2020, to help businesses do more online and support the Scottish Economy in these challenging times.

The grant was open to all businesses across Scotland who were looking to enhance their service or organisation using digital technology, platforms, and innovation.

Lee Fitzpatrick, co-founder of Hink, said: “2020 was a year of significant change, where even the smallest challenges have become difficult to navigate. We’ve been inspired by the resilient approach taken by business leaders and their teams during this period. Our workshops have been designed to facilitate the clear and creative thinking that is required, right now.”

Hink’s workshops include Quick Fire Decision Making, Lightning Sprint, Lego Serious Play, and Design Sprint 2.0, provide an unbiased environment for teams to safely express and explore. Using creative problem-solving techniques to ensure that their workshops are interactive, and goal orientated, their aim is to deliver value and clarity for everybody involved.

Mr Fitzpatrick added: “We believe that matching the right person with the right problem, is the key to a successful workshop outcome. That’s why we’re growing a network of workshoppers from across the globe to help solve your business challenges. From culture and team building to brand positioning and product development, there’s no business problem we can’t solve thanks to our diverse team of Hinkers.”

Effective decision making and creative problem solving can accelerate the growth of businesses and the team at Hink are dedicated to facilitating growth and change that will ultimately contribute to better business and a better world.

Currently, all Hink workshops will be delivered remotely via Zoom through interactive software facilitating an engaging environment, however, the long-term plan is to bring businesses together physically in an inspiring and engaging environment, when it is safe to do so.

Hink is currently offering free 45-minute support sessions for all businesses across Scotland, providing them with the opportunity to discuss their challenges, meet experienced workshoppers, and explore workshop solutions. 

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